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How do I use the First Timers report?

Become an expert at the First Timers report!

Helen Kang avatar
Written by Helen Kang
Updated over 2 weeks ago

The First Timers report surfaces class information on first timers attending their first class.

This report is useful for:

  • Viewing all first-time customers' names and emails

  • Viewing customers’ join date

  • Viewing the date, time, instructor, and location of customers’ first classes

  • Viewing whether the first timer is a guest or not

  • Filtering by class location to see which studio is growing the fastest

  • Filtering by instructor to see which instructors are bringing in the newest customers

*Notes:

  • The First Timers report displays the FIRST reservation for customers (pending and checked-in).

  • If a customer's first pending reservation is cancelled or no-showed, that reservation will be removed from the report.

  • When a customer successfully checks in for their first class, the reservation will remain in the report (make sure to include the first check-in date in the date picker). To view reservation history beyond the first check-in, refer to the Reservations report.


Pulling up the Report

  1. Navigate to Reports from the left panel > Marketing > First Timers > View.

  2. Specify the date range from the date picker.

  3. Apply any additional filters.


Understanding the Report

The First Timers report includes 12 data fields:

  1. Customer: Customer's name.

  2. Customer ID: Customer's unique ID generated by the system.

  3. Customer Email: Customer's email.

  4. Customer Phone Number

  5. Join Date: Date of customer's sign-up.

  6. First Class Date: Date of the customer's first reservation.

  7. Class Start Time: Start time of the customer's first reservation.

  8. Class Location: Studio location of the customer's first reservation.

  9. Class Type: Class type of the customer's first reservation.

  10. Instructor Name: The Instructor teaching the customer's first class.

  11. Guest Reservation?:

    • False = No

    • True = Yes

  12. Pay With Type: Name of the membership/credit package used to book into a class.

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