When someone without a contact in Xplor Growth texts the marketing number, they appear as phonenumber@inbound-sms because the system has no profile to associate them with. Since every profile in XG requires an email, the system auto-assigns the inbound-sms email to pass the text through to the platform, allowing the studio to text the contact back.
Potential reasons that lead contacts with phonenumber@inbound to appear in XG below:
The business posts its XG SMS number on its website and says, “Text this number for details.”
End user texted the number, but doesn't have a profile in MT or XG with that number yet
Once a contact profile is created in either XG or MT with an email address that matches the inbound-SMS number, the client’s email address will replace @inbound-sms in the email field in XG, and their name will appear as expected.

